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Solution

CRM Integration

Enquiries arrive on the website but don't reach your CRM unless someone types them in — so records are incomplete, leads fall through the cracks, and reporting is unreliable.

Why it matters

A CRM only works if it's current. If it depends on manual entry, it's always behind, always partial, and eventually stops being trusted — at which point it stops being used.

What normally happens
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A form submission generates an email. Someone reads it, decides if it's worth logging, and types the details into the CRM. Sometimes. When they have time. If they remember.

How Digital Womble approaches it
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We connect the website directly to your CRM so an enquiry becomes a record automatically — with the right fields, the right source, and the right owner — the moment it's submitted.

The website capability

A website that writes to your CRM on every enquiry, with source attribution, qualification data and context attached, and no manual step in between.

A potential workflow
01

Step 1

Map enquiry fields to CRM fields

02

Step 2

Connect the website to the CRM

03

Step 3

Create records automatically on submission

04

Step 4

Attach source, qualification and context

05

Step 5

Assign to the right owner or pipeline stage

The business benefit

A CRM that's actually current, leads that don't disappear, and reporting you can trust.

CRM Integration — questions

Direct answers. If something isn't here, ask us directly.

Next action

Take the free AI Website Assessment to see how disconnected your site and CRM really are.